Privacy Policy

This Privacy Policy explains how ProductCue collects, uses and protects personal information when you interact with our website, submit a Product Signal Preview request, or otherwise contact us. It is written in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are

RM Enterprise Global Ltd, trading as ProductCue, is the data controller for personal data collected through this website.

• Legal entity: RM Enterprise Global Ltd
• Registered in England and Wales
• Company Number: 16813013
• VAT Number: 507 2000 47
• Registered address: 71 to 75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
• Contact: hello@productcue.com

2. What personal information we may collect

Depending on how you interact with us, we may collect:

• Name
• Company name
• Role
• Email address
• Phone number, where provided
• Country
• Website
• Product category
• Product and range information
• Commercial challenge information
• Uploaded product, packaging, pricing or range files
• Email correspondence
• Website usage information
• Cookie and analytics data, where applicable

3. How we collect information

• Website forms
• Product Signal Preview submissions
• Email communication
• File uploads
• Website analytics and cookies
• Direct business contact

4. Why we use the information

• To review Product Signal Preview requests
• To assess whether there is a clear fit and valid reason to continue
• To contact the company about the request
• To prepare for a possible forty five minute Product Signal call
• To manage enquiries and business relationships
• To improve the website and service
• To comply with legal obligations

5. Lawful bases

We rely on the following lawful bases under UK GDPR, where applicable:

• Consent, where you actively submit information through a form or agree to non essential cookies.
• Legitimate interests, for business enquiry handling, service assessment, and business to business communication. We balance our interests against your rights and freedoms.
• Contract, or steps before entering a contract, where your company is considering working with ProductCue.
• Legal obligation, where we must keep certain records (for example, accounting or tax records).

6. Who information may be shared with

We may share personal information with carefully selected parties, including:

• Website hosting and platform providers
• Email and cloud service providers
• Form and database providers
• Professional advisers, where necessary
• Legal or regulatory authorities, where required by law

ProductCue does not sell personal data.

7. Data storage and retention

Product Signal Preview submissions and any uploaded files are stored securely for the purpose of reviewing the request and managing the related business enquiry.

ProductCue will keep enquiry and Product Signal Preview information only for as long as reasonably necessary for the purpose it was collected, unless a longer period is required for legal, accounting or business record purposes. As a general guide, active enquiry information is typically retained for up to twenty four months from last contact, and information related to commercial engagements is retained for up to seven years to meet UK accounting and tax requirements.

8. File uploads

Files you upload as part of a Product Signal Preview submission (for example product, packaging, pricing or range materials) are used only to assess your Product Signal Preview request and to inform any follow up business conversation. They are not made public and are not shared beyond what is described in this policy.

9. International transfers

Some of our service providers may process personal data outside the United Kingdom. Where this happens, we rely on appropriate safeguards as required by UK data protection law, such as UK adequacy regulations, the International Data Transfer Agreement, or the UK Addendum to the EU Standard Contractual Clauses.

10. Your rights

Under UK GDPR you have the following rights, in certain circumstances:

• Right of access
• Right to rectification
• Right to erasure
• Right to restriction of processing
• Right to object
• Right to data portability, where applicable
• Right to withdraw consent, where consent is the lawful basis used
• Right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk

11. Contact

For any questions about this Privacy Policy, or to exercise any of your rights, please contact us at hello@productcue.com.

12. Updates to this policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page, with the “Last updated” date at the top.